News & Blogs
Explore the latest insights and strategies shaping higher education CRM.
How Staff Turnover Impacts Higher Education Admissions Software and CRM Strategy
Like many industries, higher education is undergoing a major personnel transformation. Employees are leaving their current institutions and moving into new roles. As a result, they take valuable institutional knowledge with them. In many cases, [...]
Architecture vs. Automation – Which Matters More?
Why Salesforce Architecture and Automation Matter for Recruitment, Admissions, and Decisions (R.A.D.) When working with Salesforce as your higher education enrollment software for Recruitment, Admissions, and Decisions (R.A.D.), the architecture of your object and data [...]
Improving the Higher Education Admissions Software RFP Process
Creating an effective RFP for higher education admissions software is critical to selecting the right solution. However, many institutions focus heavily on vendor responses and not enough on the quality of the questions they ask. [...]
Paperless Admissions in Higher Education with CRM Solutions
Paperless admissions in higher education has become essential for institutions looking to modernize their processes and improve efficiency. Many colleges and universities still rely on spreadsheets, outdated databases, and paper records to manage admissions. However, [...]
Higher Education Admissions Software User Experience
Higher education admissions software user experience plays a critical role in how applicants interact with institutions. For many users, especially introverts, the ability to complete tasks independently without unnecessary interaction is essential. I am an [...]
Why Customer Experience Management Matters in CRM for Higher Education
Customer experience management (CXM) plays a critical role in the success of CRM for higher education. As expectations continue to evolve, institutions must deliver intuitive and responsive digital experiences for prospective students and applicants. In [...]
The Real Cost of Higher Education Enrollment Software Implementation
The real cost of higher education enrollment software goes beyond the initial purchase price. Institutions must also consider implementation, training, and long-term support. Without a strong foundation, even small errors can lead to significant consequences. [...]
How to Approach Salesforce for Admissions in Higher Education
Salesforce for admissions in higher education has become a top priority for colleges and universities looking to modernize recruitment and enrollment processes. As the #1 CRM platform in the world, Salesforce offers flexibility and scalability. [...]