Salesforce is the #1 CRM platform in the world and many colleges and universities are seeking to adopt it for recruitment and admissions. At Enrollment [...]

Many colleges and universities use CRM to manage recruitment and admissions. However, too many are limited by their ability to make changes to the system [...]

In their Gartner article published on December 7, 2021 entitled “Quick Answer: How Do I Prioritize Customer Experience Projects?” Michael Chiu and Ed Thompson state, [...]

The idea of composable software is that non-IT professionals are able to implement, maintain and update end-user functionality with clicks-not-code administration. In the case of [...]

In the world of college and university technology, there are usually three major enterprise systems in use, namely: the all-mighty Student Information System (SIS), the [...]

Is the customer experience (CX) at the heart of your customer relationship management (CRM) system? By now, most institutions have realized the need for dedicated [...]

To err is human, but how readily does your CRM for university admissions forgive your mistakes? I’ve told this story before, but it bears repeating. [...]

In the article from Gartner called “Adopt a Composable DXP Strategy to Future-Proof Your Tech Stack”, Guseva, Natis, et al., explain that organizations need to [...]

The phrase “safety third” is the idea that one’s enthusiasm for action is worth cutting corners on certain safety guarantees, often resulting in reckless outcomes. [...]

Do you want to build an applicant portal on Salesforce Experience Cloud? What are the features in your college admission management software that your prospective [...]