News & Blogs
Explore the latest insights and strategies shaping higher education CRM.
Your Incoming Class is Like an Ice Cream Cone
Your incoming class is like an ice cream cone…if you don’t constantly monitor it from every angle, it melts. Institutions that maintain a personalized connection with incoming students throughout the enrollment journey are the ones most likely to consistently yield a high start rate and enjoy a great first day of school. [...] Read More
Digital Intelligence for Postgraduate Education: A New Approach to Enrollment and CRM
Higher Education environments have much in common with other areas of enterprise as leadership struggles under pressure for continuous change while simultaneously meeting the daily needs of students, clients, or customers. This white paper merges practical and hard-earned experience in large scale higher education (HE), online delivery, and the development of technology for postgraduate professional development with current wisdom from some of the biggest consultants across other industries. [...] Read More
Salesforce CRM for Small Colleges: Technology Wins for Enrollment Growth
Author: Carol Thomas, Vice President of Information Technology, New England College Just because you work at a small school doesn’t mean the technology issues and challenges you deal with are small. Limited resources and legacy technology may make those challenges really big! New England College examines how technology leadership and assessment, resource stewardship, and vendor partnerships make technology investments more impactful. [...] Read More
HEDA Retention Management in Higher Education | Salesforce CRM Strategy
Enrollment Rx is impressed by the tremendous acceleration that Higher Education Data Architecture (HEDA) brings to retention management in higher education. HEDA as it stands today, provides a solid data model upon which clients can architect a customized retention management CRM. [...] Read More
CRM Student Engagement and Recruitment | Noel Levitz Conference Session
Pima Community College to present at Noel Levitz National Conference What: “Using CRM to Automate Prospective Student Engagement & Recruitment” Where: Noel Levitz National Conference on Student Recruitment, Marketing, and Retention in Dallas, Texas When: Wednesday, July 27, 2-3pm CT [...] Read More
CRM Student Portal and Form Builder Webinar | Enrollment Rx Portal Rx
Upcoming Webinar: CRM Student Portal and Form Builder: Using the Enrollment Rx Portal and Application Builder Presented by: Enrollment Rx June 28, 2016, 12:00 noon-1:00 pm CDT [...] Read More
Prior-Prior Year FAFSA Strategy | How Technology Improves Enrollment
Prior-Prior Year is upon us. Here are tips to help Admissions teams respond to the new FAFSA rules to improve recruitment and student engagement. [...] Read More
Modernize Enrollment Management with CRM | Higher Education Strategy
Choosing the Right Higher Ed CRM System for Your School How do you handle enrollment management? If you’re like two-thirds of the schools polled in our recent webinar, you’re probably using spreadsheets or a student information system (SIS) to manage and track student information. [...] Read More