Enrollment Rx is teaming up with customer Pima Community College for a presentation at the 96th Annual American Association of Community Colleges (AACC) Convention, held in Chicago, April 9-12, 2016. The session, titled “Using CRM Technology to Automate Prospective Student Engagement and Recruitment,” will feature enrollment management best practices for personalizing student engagement and improving data-driven decision making.

AACC Convention: Sunday, April 10, 4:15 p.m. – 5:15 p.m. CT

Where: Roosevelt Room,Hyatt Regency Chicago, 151 E Wacker Ave, Chicago

What: Presentation titled “Using CRM Technology to Automate Prospective Student Engagement and Recruitment”, as part of the “Creating and Sustaining High Performance Culture in the Community College” track.


  • Karrie Mitchell, Assistant Vice Chancellor for Student Development, Pima Community College
  • Jon Hazelgren, Director of Sales & Marketing, Enrollment Rx

During the session, Mitchell will share her experience using CRM technology to boost enrollments, better engage and track students, as well as measure student outcomes in the enrollment process. She will discuss how the college is automating workflows, creating successful communications campaigns and rethinking previous business processes.

“CRM technology has become a critical element of our strategic enrollment management plan,” said Karrie Mitchell, assistant vice chancellor for student development. “I look forward to participating in AACC as a presenter and sharing Pima’s best practices for nurturing relationships between the student and the college through each phase of the enrollment funnel.”

Enrollment Rx at the AACC Annual Convention

Enrollment Rx will also be exhibiting at the AACC Convention – schedule a meeting to meet with us at the AACC convention,visit our booth #103, or contact us today to find out how our enrollment management solutions can put enterprise-class functionality and limitless scalability within reach, while helping you to eliminate business process inefficiencies, maximize constituent engagement, and future proof your business.